Flowers

Published 02 December 2020

The Lexicon Elf Trail

This Christmas, you’re in for a surprise, as a team of cheeky elves arrive in The Lexicon on Tuesday 2 December 2020, to help bring the town centre festivities to life!

As folklore goes, there are ten sprightly elves to find in shop windows across The Lexicon, but we’re going to need your help to find them!

All you have to do is locate an elf and scan a QR code to reveal its name. Once you’ve collected all ten, you will receive a free festive e-book and be entered into a prize draw to win one of the ten limited edition The Lexicon Elves!


The trail works by using contactless QR Code technology, without the need for players to download an app or sign up to anything. Around town you find 10 cute elves with nearby QR codes.

1. Simply scan each elf’s QR code with your phone’s camera or QR code reader to collect them.

2. You’ll see a pop-up window telling you a bit about the elf.

3. Once you’ve collected all 10, follow the link to read the hilarious free Christmas eBook featuring all of the elves and for your chance to win one of the limited edition elves.

The Elves can be found here:-

  • The Avenue - Fenwick and Jake Wills
  • Braccan Walk North - New Look and Office
  • Braccan Walk South - Primark and Waterstones
  • Princess Square - Yours and Specsavers
  • High Street - Toni&Guy and Boots

More information can be found here

T&Cs apply

Event dates and times

Between 02 Dec 2020 - 06 Jan 2021

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